JENNIFER FITCH

Enterprise Drupal Management, Migrations & Technical Planning

• Co-administer our Drupal 10 codebase, a portfolio of 230+ websites.
• Planned, designed, and built many high-traffic campus sites, roughly one-third of the previous Drupal 7 portfolio.
• Technical consultant on the agency-led university rename and rebrand (2022), then co-led the small in-house team that carried the new sub-brand across 230+ Drupal 7 sites, replacing the university name and acronym inside 50+ databases; that success led to my selection as project manager for the mass migration.
• Finalizing our multi-year migration of 230+ websites across 92 Drupal installations to one unified Drupal 10 platform, as both project manager and one of its two developers, working with content strategists and accessibility specialists.
• Built a three-tier site classification system for the migration so each site was scoped honestly, weighing technical complexity, team capacity, and what stakeholders actually need, before any timeline was promised.

Client Strategy & Collaboration

• Collaborate with campus clients to uncover and meet their goals and manage their complex site redesigns.
• Manage vendor relationships across a multi-year rebranding project and kept work on track with our rebrand in spite of turnover on external teams.
• Explain and translate technical details and organizational goals to stakeholders and vendors, flagging risks early so scope can shift before problems grow.
• Carry projects from intake and estimate through build, training sessions (in person or Zoom), and post-launch support.
• Offer ongoing technical maintenance and support to campus clients.

Web Design & Development

• Design and build Drupal websites for recruiting and campus audiences, working closely with our editorial team, campus photographer, and faculty and staff.
• Build new content types, views, and paragraphs and develop Drupal templates with Twig and PHP.
• Troubleshoot Drupal updates and any issues with our current codebase.
• Work from the command line and use Git daily.
• Write and maintain front-end code (HTML, CSS/SCSS, Bootstrap).
• Prototype in Figma.
• Meet WCAG accessibility standards.
• Plan information architecture for new and migrated sites: sitemaps, wireframes, and content inventories.

Featured Project

A multi-year partnership with an outside branding agency to rebrand and rebuild humboldt.edu, the flagship university site and the destination for a consolidation effort that brought 230+ subsites onto one platform.

The work spanned content strategy, information architecture, site building, and redirect planning, with careful attention to brand consistency, accessibility, and preserving years of SEO equity across a sprawling university ecosystem. Coordinated closely with the agency's project manager and internal leadership to keep momentum across many simultaneous workstreams and stakeholder groups.

Website: humboldt.edu

• Run projects end to end for nonprofit and small business clients: discovery, proposal, scope and estimate, design, build, and long-term maintenance.
• Turn loosely defined client goals into realistic scopes, clear assumptions, and budgets grounded in what the work actually takes.
• Design and build WordPress sites with custom themes; manage hosting, deployments, and performance.
• Keep an ongoing client roster through honest scope conversations and reliable support after launch.

Featured Project

Partnered with the Humboldt Area Foundation on a full redesign of hafoundation.org, combining two large websites into one and rethinking the site architecture.

The project covered strategic consultation on the foundation's goals, a new site structure that made programs and grant information easier to find, and hands-on project management through design and development. The Figma prototype captures the design direction that anchored the build.

Website: hafoundation.org
Design: Website - Figma